“When we first started, I thought this isn’t going to be as biased as we think….but when you look at the wall, the two sides are utterly different. The men are nearly all active, doing things. Not posed….the women are all passive. It’s all about how [the women] look.
When I look at the men’s side, I see real life. But when I look at the women’s side, it doesn’t seem real. It’s all manufactured.”
This video is for a petition calling to end an exploitative page in a popular British paper, but the message in the video applies to us all. Women are used as ornaments instead of being shown as instruments. Men are active, display a range of emotion, and are clothed power holders and power brokers. Women are nearly naked and either smiling or pouting.
These images are not unique to tabloids, we see similar in all forms of media and advertising. When we are exposed to this message over and over and over and over again, it becomes harder and harder to ignore or fight back against.
Now imagine you’re a child.
Watch the full five and a half minute video below:
(Thanks We Are More blog for the link!)